And by cheap I mean Korean and Chinese pickups. You know these names: Guitar Fetish, Dragonfire, Entwhistle, Guitarhead, Giovani. Artec. These are pickups made by the Artec Sound factory in Korea. These pickups can be had for very little money. By all accounts some of these pickups sound “not too bad.” By a few accounts, […]

Well, to be fair, not all of them do. And some that sound lousy do so because they’re “churned & burned” pickups. That is, they’re mass produced, which means they are wound by machine and as quickly as possible. But the issue I’m referring to is coil shape and coil size. Here’s a pickup that […]